SAM’S TREES & GARDENS
“Reviewing the campaigns performance from March 2024 through to May 2024, Sam’s Trees & Gardens saw an increase in total revenue of over 120%, successfully surpassing the initial objective of 50% MoM revenue increase.
Additionally, the 2 month campaign was fuelled by a $29.80 CPL with a lead - quote rate of 67%.”
Case Study
OUR CLIENT:
Sam’s Trees & Gardens is a tree and garden specialist located in Chester hill, 25km outside of Sydney’s CBD.
Their services include: Tree felling, pruning, stump grinding, lawn care, and landscaping.
THEIR CHALLENGE:
Sam’s Trees & Gardens were struggling with consistent jobs which sounded the alarms for long term business sustainability, They had big aspirations for the future of the business but needed jobs fast in order to finance smaller operations on a consistent basis.
Sam’s Trees & Gardens were in need of a consistent and reliable system to generate jobs for the long term.
OUR STRATEGY:
The campaign’s main objective was to provide steady lead flow to Sam’s Trees & Gardens, at JMP Media we wanted to provide them with a minimum of 50% growth in total revenue within a 2 month campaign.
Our strategic approach included:
A strategy call to determine the desired campaign outcomes for Sam’s Trees & Gardens.
A sustainable ad strategy to suit.
Customised Brand-image ad creatives.
Location-based ad targeting.
Appointment setting for all leads.
THEIR RESULTS:
Reviewing the campaigns performance from March 2024 through to May 2024, Sam’s Trees & Gardens saw an increase in total revenue of over 120%, successfully surpassing the initial objective of 50% MoM revenue increase.
Additionally, the 2 month campaign was fuelled by a $29.80 CPL with a lead - quote rate of 67%.
In summary, Sam’s Trees & Gardens decision to reach out to JMP Media was business-saving, as the trajectory of Sam’s Tree’s and Gardens has flipped now that they have a reliable and fruitful job generation system.